pbg.studio
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— Portfolio / 2026
Indonesia → Worldwide

Buildingbrands
that actuallyperform.

Putera Buana Gani
PBG

I'm Putera Buana Gani — a freelance digital marketing specialist, designer, and data professional helping ambitious teams turn ideas into results-driven brands.

Specialties
Marketing · Design · Data
Status
Open to projects
Based in
Indonesia · Working globally
Response
Within 1–2 hours
Digital MarketingBrand IdentityData AnalyticsVisual DesignLanding PagesSocial MediaDigital MarketingBrand IdentityData AnalyticsVisual DesignLanding PagesSocial Media
— 01 / About
The Person
Behind The Work

A new generation freelancer obsessed with craft, clarity, and outcomes that move the needle.

I work at the intersection of digital marketing, visual design, and data. After completing certifications from Google, Microsoft, and Unilever, I now help startups, small businesses, and personal brands across the globe build presence that converts.

My approach is simple: understand the audience, design with intent, measure everything, then iterate. No fluff, no inflated promises — just clean execution and clear communication every step of the way.

I'm at the early stage of my freelance career, which means you get someone fully invested, fast on replies, and willing to go the extra mile to make sure your project lands exactly where it should.

Focus Areas
  • Digital Marketing
  • Graphic Design
  • Data Entry & Analysis
  • Brand Strategy
  • Visual Communication
Toolkit
FigmaPhotoshopGA4Meta AdsNotionExcelCanva
— 02 / Services
What I Do
For Clients

Five core services. Engineered to make brands look serious — and convert seriously.

/ 01

Digital Marketing

End-to-end campaign strategy, audience targeting, paid social, and performance tracking. From planning to optimization.
Meta AdsSEOFunnels
/ 02

Graphic Design

Visual identity, marketing collateral, posters, ads — sharp, modern design that earns attention and trust.
FigmaPSCanva
/ 03

Data Entry & Analysis

Structured, reliable, and quietly meticulous. Excel, Sheets, dashboards, and clean datasets you can actually use.
ExcelSheetsGA4
/ 04

Landing Page Design

Conversion-focused pages built around a single message and a single action. Clean, fast, and persuasive.
FigmaUXCRO
/ 05

Social Media Design

Feed systems, ad creatives, and content templates that look like they belong to a brand — not a side project.
IGTikTokReels
— 03 / Selected Work
Concepts &
Case Studies

A curated set of conceptual projects, brand explorations, and case studies built to demonstrate craft.

Note: Several projects below are concept and exploration work created to showcase capability. Each one solves a real brief with measurable thinking behind it.

cafenoir.EST. 2024 · SEMARANGSlow-roasted beans.Carefully crafted spaces.RESERVEhouse blend nº 4
Concept Project

Café Noir — Website Redesign

A warm, cinematic redesign for an independent specialty coffee shop, focused on storytelling and reservations.

Web · Brand
+147% session time
Concept metric
Cognitionin motion.AI INFRASTRUCTURE FOR TEAMSEARLY ACCESS
Case Study

Cognition — AI SaaS Landing

Conversion-focused landing page for an early-stage AI infrastructure startup.

Landing · UX
+38% sign-ups
vs. baseline
noircollection@noir.atelierFW26 — out nowDROPIIIQUIETLYLOUDnoir
Personal Exploration

Noir Atelier — Social Campaign

Visual system + IG content for a fictional fashion brand drop.

Social · Brand
+212% engagement
Concept metric
VEXVEX ESPORTS · BRAND IDENTITY · 2025
Concept Project

VEX Esports — Brand Identity

Logo system, monogram, and visual rules for a fictional competitive esports team.

Identity · Logo
Full brand system
12 deliverables
⬡ Pulse● OverviewREVENUE$24.8K▲ 12.4%USERS8,412CTR4.32%
Concept Project

Pulse — Analytics Dashboard UI

A clean, data-dense dashboard concept built around clarity and hierarchy.

UI · Data Viz
14 screens
Full design system
fresh.daily.@verde.marketCAMPAIGN PERFORMANCEVerde Market.+43%CTR2.1kFOLLOWERS+58%ENGAGEMENT$0.18CPC
Case Study

Verde Market — Local Launch

Two-week digital marketing sprint for a local organic grocery brand.

Marketing
+43% CTR
14-day campaign
00
Projects Completed
00
Client Satisfaction %
00
Response Rate %
00
Design Concepts
— 04 / Credentials
Certified by
Industry Leaders

Trained, certified, and continuously sharpening the craft.

2024
Course Certificate

Foundations of Digital Marketing & E-commerce

Issued Nov 14, 2024 · Coursera

Verify Certificate
2024
Course Certificate

Foundations: Data, Data, Everywhere

Issued Dec 1, 2024 · Coursera

Verify Certificate
Microsoft2024
Course Certificate

Business Analysis Fundamentals

Issued Nov 17, 2024 · Coursera

Verify Certificate
Unilever
2024
Professional Certificate

Unilever Digital Marketing Analyst

Issued Dec 12, 2024 · 4-Course Specialization

Verify Certificate
— 05 / Why Me
How I Work
With Clients

Six things you can expect from working with me.

/ 01

Fast Response

Replies within 1–2 hours during working hours. You won't be left waiting on a quote, brief, or update.

/ 02

Detail-Oriented

Pixel alignment, copy consistency, file structure — the small things that separate amateur work from pro.

/ 03

Modern Visual Approach

Your brand should feel current. I bring contemporary design instincts shaped by global standards.

/ 04

Organized Workflow

Clear phases, milestones, file naming, and handoff. You always know where the project is and where it's going.

/ 05

Deadline Focused

If it's promised by Friday, it's delivered by Friday. Predictable timelines, no last-minute surprises.

/ 06

Clear Communication

Direct, concise updates. No agency jargon. You'll always understand what we're doing and why.

— 06 / Voices
What Clients
Are Saying

Honest words from people I've worked with.

Putera delivered exactly what we needed for our launch. Clean designs, fast turnaround, no back-and-forth on tiny things. He just gets it.

A
Andrea M.
Online Shop Owner · Indonesia

Our landing page conversion went up noticeably after Putera's redesign. Communication was easy, and the visuals felt premium without being over-the-top.

D
Daniel K.
Startup Founder · Singapore

Reliable, organized, and easy to brief. Putera handled our data work and social design without me needing to micromanage anything. Will hire again.

R
Rena S.
Small Business Owner · Australia
together?
— 07 / Contact
Let's Make
Something Real

Have a project
in mind? Let's talk.

Whether it's a brand refresh, a landing page that needs to convert, or a campaign you want to launch — I'd love to hear about it. Quick reply, no obligation.